We helped MiiR elevate brand awareness through a holistic strategy built on collaboration, education, and lifestyle integration.

We developed a go-to-market plan from the ground up—highlighting MiiR’s values as a B Corp, 1% for the Planet member, Climate Neutral certified, and evergreen company. Our work included launching a successful Kickstarter, building out B2B strategy and support, and creating events that brought the brand to life—like MiiR’s first community car meet, to an on demand mobile laser etching pop-up, and a 3-day Joshua Tree C-Suit escape.

We fostered partnerships with collaborators and entertainers, producing memorable, culture-driven experiences that made MiiR not just a product—but a part of people’s lives.